Web Optimisation Manager

-To understand the web site architecture
-Managing the website personalisation and landing page strategy to drive conversions and customer acquisitions
-Liaising with in house media, content and CRM teams
-Using analytical tools to optimise navigation paths
-Working to KPI's - conversion rate, registration competition time and visit to registration complete
-Project management work to bring together the marketing resources

-Working knowledge of SEO / site optimisation and conversion funnel analysis
-Understanding online marketing and web analytics
-Great organisational skills - working across functions
-Time management skills
-A great team player
-Highly numerical

The client is worlds 2nd biggest online operator inthis highly competitive sector. A UK based company with great located offices in Central London.
£30,000 to £40,000

Where specific UK qualifications are required we will take into account overseas equivalents.

Please quote Michael Page reference when applying Job ref:MPBB13224625

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