Company
Wine Australia, Shanghai, China
Description
Wine Australia, are looking to recruit a senior manager to be based in the Shanghai Office and to lead a team responsible for the China market.
Wine Australia leads the strategic marketing of the Australian wine industry, in all our key international markets, from the identification of market opportunities to the implementation of the requisite channel strategies.
Our objective is to optimise the profitable development of Australian wine sales across all price points and market sectors.
Reporting to the General Manager – Market Development this role requires highly advanced marketing, organisational and communication skills in order to develop and execute marketing strategies that support a diverse range of Australian producers.
To be the right candidate for this role you will need to be resilient, capable of working with a wide range of stakeholders, have strong relationships, knowledge of the China Wine trade and media, and be innovative and dynamic flexible in your approach.
You will have a proven understanding of the Australian wine category in China and you will possess a deep understanding of the diversity of the market and be able to report back to stakeholders with real time commercial insights into a rapidly evolving marketplace. You should have the ability to work closely with many partners in media, events, and affiliated Australian agencies to development working partnerships and leverage mutual objectives and maximise investments.
You will be adept at creating and implementing strategic plans and you will have the proven ability to draw on consumer and trade insights and apply them to identify issues and opportunities.
We are looking for a candidate who will have:
- existing contacts and relationships relevant to the wine trade and media in the market (commercial; media; stakeholder)
- Wine industry or Food & Beverage experience within a senior marketing or commercial management/director level role
- a proven leader with demonstrable examples of your successful leadership and strategic communication skills
- Fluent Chinese language skills
To apply please forward your resume and cover letter to jobs@wineaustralia.com