PPC Manager

To have overall responsibility of the development of the PPC strategy, roadmap and direction for the business.
- Providing consultative support to the pool of country Business Development Managers
- Growing site users as quickly as possible within a viable CPA for each market
- Providing regular updates and best practices for paid search engine activity
- Testing of initiatives (such as landing pages), presenting results and ensuring successes are implemented globally
- Will be the point of contact with the Google account manager and expected to form a close cohesive relationship
- Regularly providing analysis of PPC accounts on a country by country basis to ensure optimal performance at the country level
- Ensuring country manager changes are implemented correctly to achieve optimal performance
- Holding open PPC tactics meetings with the PPC team to ensure best performance
- Ensuring campaigns have the optimal account set up and structure
- Clear definition of room for expansion of campaigns and required budgets
- Must be prepared to be "hands on" and do direct work on accounts and regular analysis
- Managing the migration of MCCs to optimal structure

Substantial proven PPC experience, operating at a senior and strategic level, a clear PPC expert
SEO knowledge advantageous
A clear thinker who is constantly generating ideas
A clear team player who aligns with company objectives
Able to provide clear examples of delivering PPC value for business
Analytical and able to work independently
Personable and able to form good working relationships
Highly numerate and able to provide regular reports to senior management
Willing to act and build on feedback
Excellent verbal and communication skills
Proficient in Microsoft Office package

Based in Central London, this client is an online Leisure company which looks to hire a PPCManager to manage their paid search strategy across a variety of different sites
£35,000 - £40,000

Your application will be reviewed by Michael Page. Please be aware we receive a high volume of applications for every role advertised & regularly receive applications from candidates who exceed the job credentials. We will only contact you within the next 14 days if you are selected for interview.

Where specific UK qualifications are required we will take into account overseas equivalents.

Please quote Michael Page reference when applying Job ref:MPBB13285237

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