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Direct Marketing Manager - acquisition & retention
Joining the marketing team of a leading media company you`ll be managing a growing portfolio of specialist publications, working with publishers to devise and implement profitable and strategic direct marketing campaigns. Utilising all channels, with a strong focus on developing online opportunities, you`ll attract new readers and retain existing subscribers whilst managing a marketing budget to ensure your financial, as well as promotional, objectives are met.
You`ll be educated to degree or diploma level in marketing with solid DM experience across all channels with demonstrable experience in digital such as ecommerce, email, e-CRM, display and social media. Previous experience in a subscriptions, mail order or other DM orientated environment would be highly beneficial. Results-driven with a focus on RoI, the ideal candidate will have a high level of analytical expertise to evaluate and report on campaign success.
You can expect a salary of up to £30k (pro rata) and the opportunity to join a leading business in a friendly team with the scope to develop your skills and experience to progress your career.
This is initially a fixed term contract of 6 months but you never know, a longer term opportunity may arise for a star performer.
They`re looking to move pretty quickly so please don`t hesitate to get in touch with your CV today.