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Research Director

Recruiter
Jarlett de Grouchy
Posted
15 November 2013
Closes
13 December 2013
Ref
HHJ6059
Contact
Henry Jarlett
Location
London
Specialism
Hours
Contract Type
Salary
£55000 - £60000 per annum + Benefits

Further information

Research Director (Shopper)

An excellent opportunity has come up at a leading Retail & FMCG agency based in London. The job is working in a a very well known marketing & insights company in their research arm The business analyses customer purchase decisions for consumer packaged goods and retail companies, leveraging data to drive brand value.

The primary objective of the role is to deliver innovative insight solutions combining both attitudinal and behavioural data. The attitudinal data coming from a large data bank gathered from a customer panel. The behavioural data coming from loyatly card data (majory grocery retailer)

WORK EXPERIENCE

Essential
*Must have proven experience of managing both quantitative and qualitative consumer research projects, identifying opportunities and turning them into 'live' engagements in an Agency environment.
*Proven experience of project scoping, questionnaire design, sampling and analysis.
*Experience in either Retail or FMCG Research.
*Conversant with online research, understanding strengths and limitations

Desirable
*Agency experience is with a top 10 research consultancy.
*Client-side Research experience
*Extensive MR/Insight experience
*Experience building Brand team engagement

Jarlett de Grouchy

We specialise in placing permanent and contract marketing professionals who work in Marketing, Research and Insight within the consumer markets.

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